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Pateo dos Solares Charm Hotel

Milestones was integrated into the team during the period of an application for European funds and has designed a marketing plan of "turnaround".

Pateo dos Solares Charm Hotel

Marketing plan of "turnaround"

Milestones was integrated into the team during the period of an application for European funds.

We have designed a marketing plan of "turnaround" of the unit and helped to implement this plan, which had, among other work, the creation of a new brand, a new positioning of the hotel, new pricing policy, photography work, and a second phase where we helped to run a monthly marketing, e-commerce and revenue plan.

Goals achieved in a first year period:

  • Growth of 63% of REVPAR
  • Growth of 23% of turnover

Goals achieved in a second year period:

  • Growth of 54% of REVPAR
  • Growth of 70% of turnover

Goals achieved in a third year period:

  • Growth of 26% of REVPAR
  • Growth of 38% of turnover

63%

of growth

of REVPAR, in the first year.

23%

of growth

of turnover, in the first year.